Most of you know that I am a huge fan of Smashbox. I love their eyeshadows, their famous primers, lip glosses, foundations, everything! I heard some sad news last night in a press release and it could be the worst news possible for this company….Estee Lauder is looking to buy them out and is very close in doing so.
If you have read my previous post about how Estee Lauder purchased MAC and totally changed their formulations, you know why this upsets me so. I can only hope that Estee Lauder doesn’t do the same thing they did with MAC and change the formulations, make the product not as good, but still charge the same for it. And no, I am not anti-Estee Lauder, it would be nearly impossible to be since they also own Stila, Bobbi Brown, Prescriptives, La Mer, Aveda, etc but I haven’t stepped foot into a MAC store for 2 years – and that is because they changed the product and there’s no use for it in my kit anymore (let alone my face!).
Even worse is that the great grandsons of legendary makeup icon, Max Factor, founded Smashbox. I understand business is business but I just pray that Estee Lauder learned their lesson when they took over MAC and ruined the product integrity…that they don’t do that with Smashbox.



